Ankur Jain is the founder and chairman of the Kairos Society. The Kairos Society is an international, student-run, not-for-profit foundation based in the United States that brings passionate young entrepreneurs together from all over the world and asks them to tackle the worlds toughest challenges. Ankur doesn’t just believe that they can solve these challenges, he also believes that by fostering inside tomorrow’s leaders a belief that they will do well by doing good, that they will impact the quality of life for the global population on a large scale. Continue reading
Category Archives: Activism
Rebecca Henderson- Building a sustainable organization, culture, and values
In a riveting display of her professorial skills, this co-director of the business initiative at Harvard University “schooled” me on the subject of her career’s research: exploring how organizations respond to large-scale technological shifts, most recently in regard to energy and the environment.
Her success stories, or companies that seem to have been successful in navigating potentially damaging changes to their business, have done so by talking about some previously taboo subjects in capitalism: their values. She contends that because values are a powerful motivator, and positive motivation has shown to make employees 3x as effective, sharing corporate values could have very positive economic effects.
Industry must become more self-regulating, because national governments just don’t have the jurisdiction to propose meaningful protections everywhere they are needed. Having clear corporate values can drive to this goal.
Johnson & Johnson has been putting values at the heart of its business model for over a century, and it has paid off. Even after devastating losses in consumer sales due to Consent Decree, J&J acted quickly and responsibly to recall products. Now that these products are starting to return to the shelves, they are finding that the Brand Loyalty has survived, in no small part due to the ethical actions taken to protect their customers, which they put first. When you are against the ropes at a moral fork in the road, there is a lot to gain from taking the highroad.
I think that leveraging Social Networking tools for political activism or interpreting public opinion has enormous potential. I don’t believe that just because supporting a cause online is easier to do that it has less meaning than more traditional forms of getting your voice heard. That said, I don’t think that the methods have matured to fully capitalize on this potential. I like this quadrant chart, which separates different forms of activism by global/local level of participation, and by use of technology. After the break I share my opinions on the strengths of slacktivism, and its potential future in active protest.
A lot of people think that “Digital Activism” doesn’t accomplish anything. By digital activism, I mean the idea that sharing a viral message on twitter or facebook can directly support a noble cause. I could probably write a whole post on the subject of successful digital activism campaigns and other attempts that were total failures… but instead, I’m going to talk about Donate a Photo, a cool app just released by Johnson & Johnson.
It enables you to have a direct monetary impact on important charitable causes, by donating to charity in exchange for donating a photo. Very easy to do, and has enormous potential to change the way we think about raising capital for good causes. Read on for my review of the app and my thoughts on digital activism’s place in the next generation.